Case Studies

Apogee Logo Only 2016

Claiming its Leadership, Reaching New Heights

On the heels of increasing competitive challenges, Apogee, a higher education networking company, was eager to do more. It looked for a partner to drive higher recognition and deeper differentiation in the eyes of its prospective customers. Through a strong referral and selection process, Apogee chose SKC to increase its brand awareness and to propel it into the higher education industry spotlight.

TAITRA_logo

Making a Splash in the US Market

In the battle for attention among CES's 4,500 exhibitors, Taiwan's foremost trade promotion organization, TAITRA (Taiwan External Trade Development Council) sought to expand beyond its early years of booth exhibits to hosting high-impact press conferences for its contingent of companies. To achieve this, TAITRA needed a US PR partner to oversee the event AND take their PR efforts to the next level. After an extensive selection process, they enlisted SKC because of the firm's hard-hitting, results-oriented strategy.

trustgo-1

Building Trust, Scaling to Success

As a young startup in a crowded mobile security market, Silicon Valley-based TrustGo needed to build name and product awareness and increase downloads of its mobile app quickly and efficiently. Older and larger players were fast gobbling up market share and TrustGo knew that a focused, creative marketing/public relations program, or the lack of, would make or break their fledgling company.

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